A New Ebook Looks at 50 Years of Ralph Lauren’s Polo Shirt

Photograph: Courtesy of Rizzoli

The Polo shirt has evolved to be 1 of the most worn and identified parts in vogue. To rejoice Ralph Lauren’s 50th anniversary, the model made a decision to honor it by building a coffee-table e-book committed to its historical past. The freshly unveiled 544-web site ebook, Ralph Lauren’s Polo Shirt, characteristics 400 pictures and chronicles the shirt you have seen on your dads, on Kanye West — and now on bookstore shelves.

If you liken oneself to a style historian or even a layout geek, it is value it. Break up up into sections, the ebook outlines the Polo shirt from its humble beginnings in 1972 to now, chronicling the restricted releases, colorways, stripes, and iterations of the specifically 900-sew embroidered polo rider on the right upper body. (Pleasurable simple fact I uncovered from the reserve: The logo was designed by a man who experienced never ever watched a polo match.)

Every distinct design is defined: Lauren loved vintage parts, so that encouraged the “weathered” polo. In the ’90s, he created the huge match of the polo to match the present-day fashion of shirts. In the early 2010’s, he launched desired destination polos that showcased the names of significant cities across the upper body. As the brand name developed, so did the appears to be Lauren made.

Picture: Courtesy of Rizzoli

“I desired the shirt to become section of the lifetime of the particular person who wore it,” wrote Lauren. Fifty pages of the guide are devoted to pictures of celebs and athletes alike donning the Polo shirt about the decades, together with a number of U.S. presidents as nicely as Ye, Oprah Winfrey, Harry Styles, Jerry Seinfeld, Gigi Hadid, and Venus Williams. Along with celebs, communities these as the Lo Lifes in Brooklyn — a subculture of Polo fanatics, collectors, and now archivists with a rich historical past relationship back again to the ’80s — are highlighted in the ebook. One of the unique Lo heads, Victor Thirstin Howl III Dejesus, wrote about rising up in Brooklyn and what it intended: “Wearing a Polo shirt intended you had a thing. You were loaded.”

Photograph: Courtesy of Rizzoli

The e book is accessible for $39.95.

You can acquire the e book from Amazon, Rizzoli, or Ralph Lauren’s site. Exclusive editions will be sold at Polo outlets close to the world and will aspect five covers encouraged by Ralph Lauren’s authentic motivation to offer the shirt in a rainbow of hues.